Tips to a Successful Webcasts

Webcasts, I believe, are being used more often in businesses. Whether it is to communicate, marketing your brand, training/educational purposes and more. Finding the right audience to listen and participate in your webcast is pretty much the foundation stone to the success of your webcast. Using Social media can help gain you an audience you seek. Building awareness is key to gaining an audience. This could include making a website for the event, register and send reminders to participants. “Continuing on building awareness during and after the event is also important to extend the reach and impact of your message.”(How to Start a Live Event?(n.d)) Using a catchy title and description can also help grab some audiences attention.  Adding incentive/special promotion for those who participate can also help.

The information that you will show to these people must be concise and to the point. You can use your slides a a visual aid to guide the conversation that you are having with the audience. Analogies and/or examples can help visualize and make the audience understand your points. Implementing a Q&A session can also help you engage with the audience, they can submit a question live to you that you can answer thoroughly. You can also engage your audience before and after the event to create more interest and gain information about the event.

My final tip, make sure to gain feedback, conduct surveys, and review everything so that you can make changes needed to make the event better than the last

 

 

How to Start a Live Event? (n.d.). Retrieved March 06, 2017, from http://www.webcastinc.com/webcasting-services/how-to-start-live-event.php

Audience Engagement and Interactivity Tools. (n.d.). Retrieved March 06, 2017, from http://www.webcastinc.com/webcasting-services/engagement-and-interactivity-tools.php

 

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Tips on How to Podcast part2

Once you have your outline or script, you are now probably ready to record. Podcasting can be done anywhere, even on the go. You don’t have to be in a studio and be using expensive mics. All you actually need is a computer and a decent microphone, you can even use your phone if you’d like. Once you have everything you need, you can start. You can either record as you go or you can record it in segments for later editing.

When you record as you go, all your audio cues or song clips must be ready. So when you hit a certain cue in your outline you just press it and then continue. This way takes a lot of preparation and practice, however it does save you a lot of time. Its all one take.

The other way, is you record it in segments and use an audio program to edit. Post-production sounds more professional and put together, with minimal mistakes. If you’d like to try I would recommend Audacity. I’ve used it before myself for certain projects. Its free, and an open source. Editing is quite a lot of fun. You can add many different sounds to your podcasts.

audacity_logo_r_450wide_whitebg.jpg

Once you are done editing save it, then export the file as an mp3 then upload it to your media host or wherever you like.

 

How To Podcast: The Ultimate Guide to Podcasting. (2017, February 28). Retrieved March 06, 2017, from http://www.eofire.com/how-to-podcast/

Tips on how to Podcast part1

When I was reading on how to do a podcasts, there were a lot of things to read. Finding a a topic might be difficult. You want to know what you can be passionate about and what your expertise is at for the topic, then find a common ground in between and that would be your topic. Once you have your topic, its a good idea to write an outline for the topic. The outline that you make for the podcast is to make you stay on track and be organized. With the outline you can know what you need to discuss next or any cues you have for the pod. For example the picture below shows cues for music intros , probably used to transtion from one topic to the next.

Here is an example of the outline: example-podcast-outline

I think with an outline, recording your podcast would make it a lot easier. At least you will know what to talk about next or any cues you have for the show. Other than the outline you could also make a script if you are more comfortable with it. A script would sound a bit stiff but there are people who can talk natural with the script.

 

How To Podcast: The Ultimate Guide to Podcasting. (2017, February 28). Retrieved March 06, 2017, from http://www.eofire.com/how-to-podcast/

What is a Webcast?

What is a Webcast? A webcast is a video broadcast of a live event or presentation that is shown live or on demand over the internet. Webcasting is used often in retail businesses, health and educational institutions and government offices for investor relations, e-learning and for related communications activities. Though webcasts could be about anything, its used mostly for a professional environment which allows interactive user participation.

Below is a video that touches a little more to what webcasts are.

Valencia, N. (n.d.). What Is a Webcast? Retrieved from http://info.infiniteconferencing.com/bid/87075/What-Is-a-Webcast

What are Podcasts?

Podcasts is essentially an audio broadcast on the internet that you can download. Podcasts derives from the combination of the word ‘broadcast’ and ‘iPod’. Back then many people had iPods and they put these audio broadcasts on them; Nowadays, you can put it anywhere, in your phones, laptops, etc.

Podcasts can contain a wide variety of radio-style content. It usually doesn’t contain much music either. Having music in podcasts can have copyright infringement.  These podcasts can be of many genres, from Sci-fi like X-Files Files where two hosts talk about the X-Files show found on netflix, to comedy like Put Your Hands Together where standup comics come in the show. Or it can be educational where it talks about history such as Naval History Podcast.

Podcasts can be essentially be about anything the creator wants it to be.

“Podcasting is the start of a new media content revolution that is empowering individuals with the ability to globally distribute their ideas and create a following of like minded fans. It is impacting traditional industries such as journalism, education and entertainment allowing anyone to freely create and distribute news and media.” (Starak, Y.)

 

 

Starak, Y. (2014, February 08). What is a Podcast? Retrieved from https://www.entrepreneurs-journey.com/230/what-is-a-podcast/